Join Amanda at the Data Connect Conference in Columbus, OH, hosted by Women in Analytics and partners for a special breakout session with hands on practice.

Why Making Data Meaningful Requires a Human Touch

Today, AI tools promise to answer questions and spin up charts at the click of a prompt. But impactful data visualizations, which connect people with a message and add context to raw numbers, still require a human leading the design decisions.

During this breakout session, we’ll dive into how we create effective data visualizations that make data meaningful by exploring:

• Who are we communicating with and who is represented in our data?

• How trustworthy are the underlying data and the visualizations that reveal patterns in our data tables?

• What design techniques can we use to clearly communicate a data story without venturing into misleading graphics too focused on a specific message?

We’ll work through a design brief that helps us center our design decisions on what our audience needs as we explore these big questions. You’ll leave with a framework for being a more effective, responsible chart consumer and creator, including considerations when exploring how to use new technology, including data visualization software and genAI tools, for communicating data.